I live in the real world too
The simple fact is that you’re not in the position to have a 20 page business plan and keep it up to date. I know, when I started my first business, I had a 30 page business plan! It’s a great tool at the beginning of a business and if you’re just starting out I fully recommend you do one. But once you get into the day to day running of your business, updating a huge document every time something changes just becomes too difficult.
So, what do you do? Simple, you make a one page business plan. You’ll probably need a few of these for different areas of your business but they’re a lot easier to update and you can rewrite them in no time with a bit of experience. The free resources section includes a copy of my One-Page Online Marketing Plan that I use with all my clients. This sets our direction by working out what we’re selling and setting goals to achieve. I refer to it often when working on a project and use it to measure progress at every stage.
Now you have no excuse not to have an Online Marketing Plan, so use it!





August 24th, 2010 at 6:21 am
PHPDug Social Poster…
PHPDug Social Poster is enormously powerful, 100% automatic social bookmarking software which will build UNLIMITED number of top quality backlinks, send first-class traffic in minutes, increase your affiliate sales, AdSense income and site revenue as m…